The island loved by Brits that's been crowned the world's most picturesque

New data has revealed the most picturesque islands across the but one in particular takes the top spot. , tops the list as the world's most picturesque island, with over 75 million hashtags on Instagram. The new study from uses Instagram hashtag data to reveal the most picturesque islands across the globe.

and the Caribbean dominate the top 10 most picturesque islands ranking, likely due to their pristine beaches, lush tropical landscapes and vibrant marine life. From crystal-clear waters and palm tree-fringed beaches to vibrant local culture, island holidays can offer the perfect mix of escape and .

To uncover the most Instagrammable across the globe, long-haul travel experts Travelbag compared 45 of the world's most popular long-haul islands, analysing Instagram hashtag data to reveal which are stealing the spotlight in 2025.

Famed for its stunning landscapes, warm hospitality, and rich cultural heritage, Bali is also the most visited island in .

Sri Lanka, often called the 'Pearl of the Indian Ocean' ranks as the world's second most Instagrammable island, with over 18 million hashtags.

Among its many highlights is Adam's Peak, a sacred mountain where pilgrims ascend by candlelight to view a revered footprint believed to be that of Buddha.

Claiming the third spot is Cuba, with over 15.3 million hashtags on Instagram. Located in the , the island is renowned for its vibrant music, dance, and cuisine.

It's also a favourite among beach lovers, home to some of the world's most stunning sandy shores, like Playa Varadero, famous for its turquoise waters and powdery white sand.

Jamaica ranks fourth among the most Instagrammable , with over 15.3 million hashtags on Instagram.

Known for its vibrant reggae music, , and spectacular waterfalls, the island is the perfect destination for travellers seeking a mix of cultural richness, natural beauty and laid-back .

Completing the top five is Phuket, with over 12.7 million hashtags on Instagram. Located in southern Thailand, the island is known for its and vibrant nightlife.

Helen Wheat, Asia Destination Manager at Travelbag shares the best time to visit Bali and some must-see attractions for travellers: " is well-deserved of its title as the most beautiful island in the world. Its breathtaking natural beauty is unmatched.

"From volcanic peaks to lush rice terraces and , Bali offers the perfect blend of spirituality, adventure and relaxation."